CHANEL and The Boat Race Announce Long-Term Partnership
CHANEL and The Boat Race Company Ltd have announced the signing of a long-term partnership with CHANEL as Title Sponsor and official Timekeeping Partner. The 2025 event will become The CHANEL J12 Boat Race. The historic race between Oxford and Cambridge Universities was established nearly 200 years ago in 1829. It is the oldest major sporting event in the UK, with the dark and light ‘Blues’ crews of eight rowers pitted against each other on the River Thames every year in the Spring.
Celebrating the Launch of Xavier Rowing Club
In September 2023, New Orleans Rowing Club and Xavier University of Louisiana partnered to launch the Xavier Rowing Club program, becoming only the second of its kind at a Historically Black College or University. The initiative is currently led by NORC members Elizabeth Manley and Chloé Jobin. Over the past months, more than a dozen enthusiastic Xavier students with no previous rowing experience have learned the fundamentals of the sport on the waters of Bayou St. John and at the NORC indoor rowing facility. The team is eager to continue to train this season with a group of capable and eager novice rowers, and they hope to race in fours or eights in the spring.
JL Racing Set to Directly Endorse Athletes in 2022
For the last four years, JL Racing has been the official sponsor of the US National Team, providing them with unique custom uniforms and performance apparel. In light of the new N.C.A.A. policy change, JL Racing plans to re-direct marketing efforts by offering sponsorship opportunities to individual athletes from each level and from all over the world.