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CHANEL and The Boat Race Announce Long-Term Partnership

CHANEL and The Boat Race Announce Long-Term Partnership

CHANEL and The Boat Race Company Ltd have announced the signing of a long-term partnership with CHANEL as Title Sponsor and official Timekeeping Partner. The 2025 event will become The CHANEL J12 Boat Race. The historic race between Oxford and Cambridge Universities was established nearly 200 years ago in 1829. It is the oldest major sporting event in the UK, with the dark and light ‘Blues’ crews of eight rowers pitted against each other on the River Thames every year in the Spring.

Team JL 2025 Ambassador Program

Team JL 2025 Ambassador Program

Are you passionate about rowing and eager to share your love for the sport with a wider audience? Do you want to join forces with JL and help elevate our brand while building connections within the rowing community? If you enjoy creating engaging content and making an impact, we’re excited to announce that applications for the 2025 Team JL Ambassador Program are open from September 17 to September 26.
JL Racing Partners with Fulham Reach Boat Club

JL Racing Partners with Fulham Reach Boat Club

JL Racing has proudly announced a strategic partnership with Fulham Reach Boat Club. This collaboration aims to broaden access to rowing within their communities, particularly among those facing financial or social challenges, fostering their growth both on and off the water. Bringing together two prominent rowing organizations from the United States and the United Kingdom, this partnership seeks to enhance the rowing community on a broader scale. By reaching out to underserved communities, establishing connections within the rowing industry, and providing unique exposure opportunities, both parties aim to expand their impact.