Pride 2025 Pre-Order Store
We are so PROUD to be an LGBTQIA+ ally. Equality, Love, and Pride are the principles that JL is built on. Join us in showing your support for your teammates and your community with our performance pride collection made in collaboration with Team JL Ambassadors, Willow Arts and Michael Toutloff, for Pride Month. Pride Month is celebrated every June in tribute to those involved in the Stonewall Riots, and we welcome you to get ready to celebrate around the boathouse with us! Order your gear now, and wear it in June!
Black History Month 2025 Pre-Order Store
Black History Month is an annual celebration honoring the achievements and contributions of African Americans throughout U.S. history. This February, we are proud to announce a special collaboration with Team JL Ambassador, Maurice Scott. Join us in celebrating diversity and excellence in our sport with these exclusive performance apparel designs. Together, let's commemorate and amplify the voices that have shaped our history and continue to inspire us today.
National Girls and Women in Sports Day 2025
We're celebrating the 39th annual National Girls and Women in Sports Day, a day that honors not just the champions and record-breakers, but also the grassroots efforts of communities, schools, and organizations that ensure sports are accessible for all girls and women. We’re proud to amplify the voices of women athletes, and celebrate the boundless opportunities that sports create. Why do sports matter? Hear directly from some of The Boat Race athletes who inspire us to dream big and break boundaries.
CHANEL and The Boat Race Announce Long-Term Partnership
CHANEL and The Boat Race Company Ltd have announced the signing of a long-term partnership with CHANEL as Title Sponsor and official Timekeeping Partner. The 2025 event will become The CHANEL J12 Boat Race. The historic race between Oxford and Cambridge Universities was established nearly 200 years ago in 1829. It is the oldest major sporting event in the UK, with the dark and light ‘Blues’ crews of eight rowers pitted against each other on the River Thames every year in the Spring.
The Boat Race Signs JL Racing as Official Kit Supplier
Steering Toward Success: Coxswain’s Fall Season Essentials
JL Racing Partners with Fulham Reach Boat Club
JL Racing has proudly announced a strategic partnership with Fulham Reach Boat Club. This collaboration aims to broaden access to rowing within their communities, particularly among those facing financial or social challenges, fostering their growth both on and off the water. Bringing together two prominent rowing organizations from the United States and the United Kingdom, this partnership seeks to enhance the rowing community on a broader scale. By reaching out to underserved communities, establishing connections within the rowing industry, and providing unique exposure opportunities, both parties aim to expand their impact.